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11 iconic car models that stayed in production for decades

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Explore 11 iconic long-running car models—from Toyota Corolla and Ford Mustang to Porsche 911 and Land Cruiser—that proved durability and timeless appeal.
Michael Powers, Editor

Here are car models whose production spanned decades, proving their lasting popularity, dependable character, and talent for staying relevant year after year.

Toyota Corolla

First launched in 1966, the model has been updated regularly, maintaining its reputation as one of the world’s most popular cars. Corolla has often led sales thanks to its reliability, efficiency, and affordability. It became a symbol of Japan’s auto industry and is familiar to almost every car enthusiast. It’s the quiet benchmark many rivals measure themselves against.

Ford Mustang

Production of the Ford Mustang began back in 1964. This sports car has gone through several generations, changing body design and engines while preserving its unique heritage and the cultural status of an American icon. Each new version keeps the classic Mustang cues, appealing to both fans of retro style and drivers who crave speed. Even as it evolves, the aura remains unmistakable.

Porsche 911

Debuting in 1963, the Porsche 911 is still one of the most recognizable sports cars in the world. Despite numerous updates and technical improvements, its exterior has barely strayed from the formula, with those rounded lines and horizontal rear lights. With continuous tech development, every new 911 delivers standout performance and impressive driving comfort. Few badges carry so much continuity without feeling dated.

Nissan Skyline (GT-R)

The Nissan Skyline story began in 1957 as a straightforward family sedan. It later transformed into the legendary GT-R, winning over enthusiasts with remarkable performance and success in many competitions. Skyline production ended only in 2025 after decades of achievement. The journey from humble sedan to icon reads like a motorsport fairy tale.

Volkswagen Beetle

This compact two-door first appeared in Germany in 1938 and remained in production until 2003. The Volkswagen Beetle became a phenomenon of its era, beloved for its simple engineering, accessibility, and a unique design that set the stylistic benchmark for a generation of drivers. Its silhouette needs no introduction.

Mercedes-Benz S-Class

This model took formal shape in 1972, though its roots run deeper. The S-Class has long been associated with comfort, style, and technological innovation. Over the decades, it has set the standard for luxury cars, pioneering new features and establishing trends that others follow. To see where luxury is heading, look here first.

Chevrolet Corvette

Debuting in 1953, the Corvette was originally positioned as a rival to European sports cars. Over time, it moved through seven generations, adapting to market shifts and changing tastes. Its strong performance and distinctive look turned the Corvette into a true symbol of American motoring. It has never been shy about speed or showmanship.

Toyota Land Cruiser

Born in 1951 as a military vehicle, the Land Cruiser later became a sought-after civilian 4x4. Its reliability, toughness, and versatility made it a favorite for owners who need a vehicle that can handle harsh conditions. In places where roads are optional, the Land Cruiser is often the default answer.

Volkswagen Transporter (T-Series)

The first Volkswagen Transporter appeared in 1950, offering a practical solution for both commercial use and family duty. Its popularity stems from durability, space, and a variety of configurations suited to anything from cargo hauling to big-family travel. A workhorse in the week and a road-trip partner on the weekend.

Ford F-Series

Ford’s F-Series pickups hit the assembly line in 1948 and stayed at the top of the commercial vehicle segment for a long time. Easy maintenance, strong engines, and durability have earned this family of trucks decades of buyer loyalty. The formula may be simple, but the execution is relentless.

Chevrolet Suburban

Launched in 1935, the Suburban is the oldest vehicle in its class still in production today. It blends the roominess of a big family car with the capability of a full-fledged SUV, making it especially popular among American buyers who value space and comfort. Few vehicles define the role of a people-and-gear mover as clearly.