Chery to launch Lepas SUV sub-brand in Australia by 2026
Chery's Lepas to join Australian line-up in 2026 with L8 SUV
Chery to launch Lepas SUV sub-brand in Australia by 2026
Chery confirms Lepas, a new SUV sub-brand for Australia in 2026. First is L8, a mid-size SUV related to Tiggo 8/X, joining Omoda, Jaecoo, iCaur and Jetour.
2025-09-23T08:14:53+03:00
2025-09-23T08:14:53+03:00
2025-09-23T08:14:53+03:00
Chinese auto giant Chery may soon expand its Australian line-up to six brands, with the company confirming plans to launch Lepas, a new SUV sub-brand slated to debut in 2026.Lepas will sit alongside the core Chery marque, which arrived locally in early 2023, as well as Omoda and Jaecoo, whose vehicles are sold through standalone brand showrooms. They’re set to be joined by iCaur, an electric SUV brand, and Jetour. It’s an unusually ambitious multi-brand push for a newcomer, hinting at a strategy to carve the SUV market into tightly defined niches.The first Lepas model expected for Australia is the L8, a mid-size SUV closely related to the Tiggo 8 and Tiggo X in Chery’s local range. Its front end mirrors the Tiggo X, while the rear is unique, with a sleeker roofline and different door handles. The familiar face paired with a distinct tail should keep family ties clear while giving the L8 its own identity on the road.
Chery, Lepas, Australia, SUV sub-brand, 2026 launch, Lepas L8, mid-size SUV, Tiggo 8, Tiggo X, Omoda, Jaecoo, iCaur, Jetour, Australian line-up, Chery expansion, electric SUV brand
2025
Michael Powers
news
Chery's Lepas to join Australian line-up in 2026 with L8 SUV
Chery confirms Lepas, a new SUV sub-brand for Australia in 2026. First is L8, a mid-size SUV related to Tiggo 8/X, joining Omoda, Jaecoo, iCaur and Jetour.
Michael Powers, Editor
Chinese auto giant Chery may soon expand its Australian line-up to six brands, with the company confirming plans to launch Lepas, a new SUV sub-brand slated to debut in 2026.
Lepas will sit alongside the core Chery marque, which arrived locally in early 2023, as well as Omoda and Jaecoo, whose vehicles are sold through standalone brand showrooms. They’re set to be joined by iCaur, an electric SUV brand, and Jetour. It’s an unusually ambitious multi-brand push for a newcomer, hinting at a strategy to carve the SUV market into tightly defined niches.
The first Lepas model expected for Australia is the L8, a mid-size SUV closely related to the Tiggo 8 and Tiggo X in Chery’s local range. Its front end mirrors the Tiggo X, while the rear is unique, with a sleeker roofline and different door handles. The familiar face paired with a distinct tail should keep family ties clear while giving the L8 its own identity on the road.
