Ford Maverick sales top 34,000, up 10.9%, wooing new buyers
Ford Maverick wins first-time buyers as sales rise 10.9% in 2025
Ford Maverick sales top 34,000, up 10.9%, wooing new buyers
Ford Maverick topped 34,000 sales in 2025, up 10.9%, with 60% first-time Ford buyers drawn by its attainable price and frugal fuel economy as a compact truck.
2025-10-02T08:07:55+03:00
2025-10-02T08:07:55+03:00
2025-10-02T08:07:55+03:00
Ford Maverick, which debuted on the North American market in 2022, quickly drew attention with its attainable price and frugal fuel economy, turning into a bestseller among pickups. Notably, many buyers had previously owned passenger cars and compact SUVs from other brands before deciding on a new Ford—evidence that the formula struck a chord.By September 2025, sales of the Ford Maverick had surpassed 34,000 units, a 10.9% increase. Just as telling, about 60 percent of new Maverick owners had never purchased a Ford before, a clear sign of the model’s broad appeal and the confidence it inspires among first-time Ford customers.
Ford Maverick, 2025 sales, 10.9% increase, 34,000 units, first-time Ford buyers, affordable pickup, frugal fuel economy, compact truck, North American market, bestseller pickup
2025
Michael Powers
news
Ford Maverick wins first-time buyers as sales rise 10.9% in 2025
Ford Maverick topped 34,000 sales in 2025, up 10.9%, with 60% first-time Ford buyers drawn by its attainable price and frugal fuel economy as a compact truck.
Michael Powers, Editor
Ford Maverick, which debuted on the North American market in 2022, quickly drew attention with its attainable price and frugal fuel economy, turning into a bestseller among pickups. Notably, many buyers had previously owned passenger cars and compact SUVs from other brands before deciding on a new Ford—evidence that the formula struck a chord.
By September 2025, sales of the Ford Maverick had surpassed 34,000 units, a 10.9% increase. Just as telling, about 60 percent of new Maverick owners had never purchased a Ford before, a clear sign of the model’s broad appeal and the confidence it inspires among first-time Ford customers.
