Geely E2, E5 and Starray EM-i in Switzerland: prices, range and launch timing

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Geely has officially entered the Swiss market. Its most affordable model will be the compact E2 electric car at CHF 19,990. Sales are initially starting with the electric E5 and the Starray EM-i plug-in hybrid, while the E2 is due to join them by the end of 2026.

Geely presented all three vehicles at the launch. The 4.14-metre E2 uses an 85 kW rear-mounted electric motor, offers up to 345 km of WLTP range and supports DC charging at up to 80 kW. Its CHF 19,990 starting price places it in the more affordable part of the European EV market.

One step above it, the E5 starts at CHF 29,990. The electric crossover produces 160 kW, while the Swiss specification lists up to 475 km of WLTP range and DC fast charging at up to 100 kW.

The Starray EM-i starts at CHF 36,990. The plug-in hybrid delivers 193 kW, or 262 hp, can travel up to 136 km on electric power alone and up to 1,055 km with the petrol engine included. Geely has already used the E5 and Starray EM-i pairing to enter other European markets.

At launch, Geely has 12 sales outlets in Switzerland, while the warranty is stated at eight years or 200,000 km. Monjaro is also expected to join the range before the end of the year, although details of the Swiss specification have not yet been disclosed. Geely's original plan, published in June, called for a launch with the E5 and Starray EM-i through importer Emil Frey, so the rollout is proceeding largely on the previously announced schedule.

The next verifiable milestones in this expansion are the actual opening of E2 orders and the disclosure of the Swiss Monjaro specification. They will show whether Geely can broaden its Swiss range downward on price and upward in vehicle size at the same time.