16+

Ferrari 12Cilindri Yoonseul: exclusive Tailor Made edition unveiled

© ferrari.com
Ferrari unveils a unique 12Cilindri with Yoonseul color and Korean horsehair fabric, showcasing advanced customization in its Tailor Made program for South Korea.
Michael Powers, Editor

Ferrari has unveiled one of the most unusual creations from its Tailor Made program: a unique 12Cilindri developed in collaboration with artists from Europe, Asia, and America. This version was designed specifically for South Korea and showcases a new level of customization from the brand.

Exclusive Color and Exterior Details

The standout feature is the unique Yoonseul finish. This experimental iridescent shade shifts from green to purple with blue highlights. It draws inspiration from Korean Celadon ceramics and the reflection of light on water.

Beyond the color, the car debuts transparent Ferrari badges for the first time, including Scuderia shields, the model badge, and wheel logos. The white brake calipers are also specially made for this version—Ferrari hasn't used this shade in factory specifications before.

Interior: New Materials and Artistic Touches

Auto news / Ferrari 12Cilindri Yoonseul
© ferrari.com

The cabin features a material Ferrari is using for the first time: Korean horsehair fabric. It covers the seats, floor, dashboard, and doors, creating a texture that echoes the exterior design. The same motif appears on the glass roof, applied via screen printing—another brand innovation. The transparent exterior elements are repeated on the central tunnel, while the white brake calipers are matched by white paddle shifters.

The Special Edition's Significance and Place in the Lineup

This project shows how far Ferrari is willing to go with personalization. Tailor Made moves beyond typical color and material customization, turning the 12Cilindri into an art piece tailored to the cultural context of a specific market.

At its core, it's based on the production model priced around $500,000, but the final cost for this exclusive version is likely much higher.