The pickup that was meant to change the market is running out at dealers

© fordusacars.com

The current-generation Ford F-150 Lightning is essentially living out its final months at dealerships. Production of the electric pickup has already ended, and according to Cars.com, just 212 new 2025-model-year units remain across U.S. dealer inventory.

The bulk of the leftover stock — 158 trucks — consists of the Flash trim. These are the ones now carrying the steepest discounts, ranging from $15,000 to $20,000. The cheapest Lightning Flash on sale is listed at $53,425. The more affordable XLT trim has nearly vanished: only 16 trucks are left nationwide, with discounts of around $10,000 and a starting price of $45,969.

The picture is similar further up the lineup. There are 20 Lariat units left, with dealers willing to knock around $10,000 off; the entry price is $63,373. Just 18 top-of-the-line Platinum trucks remain, but even here discounts reach $14,000–16,000, and the cheapest one is priced at $70,250.

For Ford, this is a painful but telling finale to its first serious attempt to turn the electric F-150 into a mainstream product. At launch, the Lightning was hailed as a symbol of the future: America’s best-selling pickup gained a battery pack, hard-hitting acceleration and the ability to power a home or job-site tools. But the market turned out to be more complicated. The full-size electric pickup ended up expensive, heavy and too dependent on the right use case, while the typical F-Series buyer remains wary of EVs.

Now Ford appears to be changing course. The company is working on a smaller, more affordable electric pickup that could cost around $30,000. Early reports suggest the prototype will be even smaller than the Maverick. It’s a logical pivot: instead of a massive, expensive EV for everyone, Ford may build a simpler truck for people who want practicality without paying full-size F-150 money.

The remaining F-150 Lightnings are likely to move quickly thanks to those discounts. But the very fact of a clearance sale shows that the first chapter of electric pickups was more of a market experiment than a ready-made mass-market formula.