Hyundai Mobis' holographic windshield debuts on Kia EV9
Kia EV9 gets Hyundai Mobis holographic windshield display at IAA 2025
Hyundai Mobis' holographic windshield debuts on Kia EV9
At IAA 2025, Hyundai Mobis showcased a Holographic Windshield Display on the Kia EV9, the SDV concept and M.VICS 6.0 cockpit, targeting 2029 series production.
2025-09-08T11:02:33+03:00
2025-09-08T11:02:33+03:00
2025-09-08T11:02:33+03:00
At IAA Mobility 2025 in Munich, Hyundai Mobis unveiled one of the show’s most striking debuts: the flagship Kia EV9 equipped with an HWD (Holographic Windshield Display). The technology turns the entire windshield into a full-fledged screen that shows navigation, media, and driving data, according to Pepelac News.Developed together with ZEISS, the system is slated for series production in 2029. Unlike conventional head-up displays, HWD covers the entire glass and delivers an augmented-reality-like experience for the driver. Turning the windshield into the information layer feels like the logical next step beyond traditional HUDs.In Munich, Hyundai Mobis also showcased its software-defined vehicle (SDV) concept, combining Level 2+ autonomous control, cybersecurity systems, and over-the-air updates. Among the visual highlights is the new M.VICS 6.0 digital cockpit with an integrated holographic display and a sliding screen — a setup that clearly aims to redefine how drivers interact with the cabin.The company is actively working with European automakers, including Volkswagen, BMW, and Mercedes-Benz. Since 2021, Hyundai Mobis has increased its European sales by more than 60%, and its presence at IAA 2025 is intended to reinforce the brand’s standing. For a technology supplier, that momentum in Europe speaks for itself.
Hyundai Mobis, Kia EV9, Holographic Windshield Display, HWD, holographic windshield, AR HUD, IAA Mobility 2025, ZEISS, SDV, M.VICS 6.0, digital cockpit, autonomous driving, OTA updates
2025
Michael Powers
news
Kia EV9 gets Hyundai Mobis holographic windshield display at IAA 2025
At IAA 2025, Hyundai Mobis showcased a Holographic Windshield Display on the Kia EV9, the SDV concept and M.VICS 6.0 cockpit, targeting 2029 series production.
Michael Powers, Editor
At IAA Mobility 2025 in Munich, Hyundai Mobis unveiled one of the show’s most striking debuts: the flagship Kia EV9 equipped with an HWD (Holographic Windshield Display). The technology turns the entire windshield into a full-fledged screen that shows navigation, media, and driving data, according to Pepelac News.
Developed together with ZEISS, the system is slated for series production in 2029. Unlike conventional head-up displays, HWD covers the entire glass and delivers an augmented-reality-like experience for the driver. Turning the windshield into the information layer feels like the logical next step beyond traditional HUDs.
In Munich, Hyundai Mobis also showcased its software-defined vehicle (SDV) concept, combining Level 2+ autonomous control, cybersecurity systems, and over-the-air updates. Among the visual highlights is the new M.VICS 6.0 digital cockpit with an integrated holographic display and a sliding screen — a setup that clearly aims to redefine how drivers interact with the cabin.
The company is actively working with European automakers, including Volkswagen, BMW, and Mercedes-Benz. Since 2021, Hyundai Mobis has increased its European sales by more than 60%, and its presence at IAA 2025 is intended to reinforce the brand’s standing. For a technology supplier, that momentum in Europe speaks for itself.
